Free Data : March 2020

It’s a very interesting time in Australia with the current COVID-19 health crisis.  We have observed that media consumption and purchasing behaviour has changed in late March 2020, as more people spend time at home.

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We are offering this royalty-free data to help our clients and partners to better understand some of the key behaviours, and now you can download it too.

The following data file was taken from our March 2020 wave of the Total Video Consumption Report.  The data used in this report was collected from a representative sample of 683 Australians aged 18 to 69 years.  It was collected using a third-party panel, across March 23 - 31, 2020, using quota sampling.  This final dataset has been weighted to match the Australian population for age, gender and region.

To download this data, you must agree to the terms of use below.

Terms of Use

You may use this data royalty-free for personal or business use, including creating documents such as client presentations, reports or other similar materials.

If you use the data in this way, please include the source, as it appears on each tab.

You may not publish any data on any website, use any data in any press release or other form of publication, without your prior written consent from authorised representatives of Marketing Scientist Pty Ltd.

Please take care when using the data.  If you are unfamilar with working with such data, do not create calculations that you don't understand.

For example, you should not add multiple items together in the same table, or create calculations across different tabs.

All intellectual property (including the data and question formats) available in this document is owned by Marketing Scientist Pty Ltd.

Intellectual property includes materials that may be protected by patents, designs, copyrights, moral rights, know how, trade secrets, rights in confidential information and any other intellectual property rights, whether registered or unregistered.

You acknowledge that any information provided to in this document may contain or rely on information provided by third parties over which we have no control.

On that basis, while we use all reasonable efforts to ensure that information provided to you is accurate, we do not warrant or represent that any such information is accurate or error-free, and you acknowledge that you rely on such information at your own risk.

Marketing Scientist Pty Ltd will not at any time be liable for any special, incidental, indirect or consequential loss or damage, including but not limited to any loss of profits, loss of goodwill, or loss of business opportunity.